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SBDC Success Story: Explore Your Senses, LLC

Casadi Seman, a passionate educator with a heart for inclusive learning, dreamed of creating a unique space where children of all abilities could play, explore, and grow through sensory experiences. Her vision emphasized a calm, welcoming environment that supports sensory-sensitive visitors while encouraging creativity and connection for everyone—from infants and toddlers to families, and even “kids at heart.”

In 2025, that dream came to life with the opening of Explore Your Senses, an indoor sensory play space at Tanger Outlets Pittsburgh in Washington County. The venue features hands on activities like sensory bins, textured exploration stations, and quiet play areas designed to stimulate curiosity in a safe, supportive setting.

As a first-time business owner, Casadi faced challenges in navigating Pennsylvania’s startup requirements, from business registration and licensing to building an effective marketing plan. She sought expert help from the University of Pittsburgh Small Business Development Center and its no-cost, confidential consulting services that empower local entrepreneurs.

The SBDC team guided Casadi through the entire process of starting a business in Pennsylvania, ensuring compliance and streamlining operations. They also assisted with marketing strategies, including search engine optimization (SEO) for her website, to boost local visibility and attract families searching for inclusive play options. Additionally, the SBDC helped plan and schedule a vibrant grand opening event, generating buzz and welcoming the community from day one.

Now thriving as a community favorite, Explore Your Senses offers open play sessions, quiet hours for sensory needs, and special events. This partnership exemplifies how the University of Pittsburgh SBDC helps turn innovative ideas into successful ventures that enrich Western Pennsylvania.