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The Unreasonable Hospitality Workshop

with the Unreasonable Hospitality team

Through a mix of education, exercises, and experience design sessions, the full-day workshop is an immersive program that provides an in-depth perspective on the framework and principles of Unreasonable Hospitality: The remarkable power of giving people more than they expect. Led by author Will Guidara’s team, it is designed to set up your team for success in consistently embodying the principles of Unreasonable Hospitality—internally with the company’s culture, and externally in the experiences you are delivering to your guests. The Workshop is filled with practical applications and leaves your team equipped with a list of specific, actionable ideas to bring to life.

September 17, 2026
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